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Does your company have stories to tell?  Sharing the company history and story can be a key marketing opportunity.  At Sivyer Steel corporation,  I authored and published a book to share our story and commemorate 103 years.  Two forms of the book were published, a large leather bound book for employees and a smaller paperback book as a marketing piece for current and potential customers.  The books were extremely well received, and have even aided in the upcoming sale of the company.   
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